LEGAL PROTECTION OF CONSUMERS IN THE DISTRIBUTION OF SUBSIDIZED RICE

Abstract

This research examines the legal protection of consumers in the context of subsidized rice distribution in Indonesia. The main focus of the research is to analyze the existing legal framework, its implementation, and the challenges faced in protecting the rights of subsidized rice consumers. The research method used is normative juridical with statutory and conceptual approaches. Data was obtained through literature study. The results show that although there are regulations governing consumer protection and the distribution of subsidized rice, there are still gaps in their implementation. Several cases of consumer rights violations were found, such as rice quality that does not meet standards, inaccurate weighing, and misuse of distribution. This study proposes several recommendations to strengthen consumer legal protection, including increased supervision, improved distribution systems, and consumer education. The conclusion emphasizes the importance of synergy between the government, business actors, and the community in realizing effective consumer protection in the distribution of subsidized rice. The implications of this research are expected to contribute to the improvement of consumer protection policies and practices in food subsidy programs in Indonesia.